The current Nissan LEAF has a driving range of 84 miles on a single charge – with the use of a lithium-ion battery pack, Nissan decided  to redesign the battery technology and replace it with a new battery technology system with greater energy density that will grow its driving range to 180 miles per charge. To ensure that the price of the new Nissan LEAF stays low, Nissan is considering offering multiple model variants with varying battery pack sizes and driving ranges – this idea comes after analyzing the number of sales that increased after Nissan introduced a less expensive LEAF S trim model option last year. If you would like to read the full article please click on the link below:

http://www.automobilemag.com/features/news/1408-report-next-nissan-leaf-to-have-180-mile-range/

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan will be returning the Versa model for the 2015 model year lineup to offer consumers with a vehicle that is affordable and stylish. The Japanese automaker is committed to prove that the world that buying a new car is easy and everyone can afford one. The 2015 Versa currently has the lowest MSRP in America – its $11,990 price tag has contributed to its latest achievement of being named the overall bestselling entry level vehicle in the past five years in a row. Its accessibility, reliability and affordability have made this Nissan model extremely popular amongst new drivers. Additionally, the vehicle also has great standard and available features and has received an excellent safety rating. If you would like to read a full article please click on the link below:

http://www.prnewswire.com/news-releases/nissan-proves-that-anyone-can-afford-a-new-car-272574511.html

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

The futuristic exterior of the 2015 Nissan Murno was designed to slip through the wind like a sports car, while retaining the interior dimensions of a premium SUV. The new Murano has the same 0.31 drag coefficient as the iconic Porsche 911 Turbo, yet still has more rear legroom than the Lexus RX350. The new model features a fuel efficiency that has been increase by about 20%, while every ounce of power has been retained – through extended wind-tunnel testing and analysis, Nissan was able to give it an aerodynamic profile that cuts down on the wind resistance. The new Murano also weighs approximately 130 pounds less than the previous model, which also contributes to the improved fuel efficiency. If you would like to read the full article please click on the link below:

http://www.nissanusa.com/crossovers/2015-murano/

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

The Nissan PlayStation GT Academy International Race Camp at the UK’s  Silverstone circuit was won by Ricardo Sanchez, a 24 year old from Toluca, Mexico. Sanchez will now be able to enjoy four months in one of the most advanced driver development programs in the entire world before an opportunity to race at the Nissan NISMO race team in the international Dubai 24 Hour race in January 2015. Darren Cox, the Global Head of Brand, Marketing and Sales, NISMO, said: “I am proud of the continued globalization of this important brand asset for Nissan, and it is great to see countries with little Motorsport heritage competing as we seek to democratize the sport. We now begin the task of developing our new international winner, but alongside that we will be reviewing the winners from each of the International territories to see if we can get them more involved in motorsport in the future, as well as looking forward to welcoming even more countries to the program next year.” If you would like to read the full article please click on the link below:

http://nissannews.com/en-US/nissan/usa/releases/ricardo-sanchez-from-mexico-becomes-nissan-playstation-gt-academy-international-champion

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

New Nissan models are getting positive attention for their styling and thanks to the launch of these new models, wide range of vehicles and aggressive discounting, Nissan has finally managed to catch up with one of its biggest competitors: Honda. Analysts believe that in a few years, Nissan will be able to pass its rival in U.S. car sales. Nissan has improved tremendously over the years; in fact, at one point, Nissan was regarded as stodgy with occasional quirky moments – but not anymore! Under Carlos Ghosn, CEO, and global design manager, Shiro Nakamura, Nissan has transformed into a distinctive brand with gorgeous vehicles. If you would like to read the full article please click on the link below:

http://www.reuters.com/article/2014/08/08/us-autos-honda-nissan-analysis-idUSKBN0G80ES20140808

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan recently confirmed that Spain’s midfielder, Andres Iniesta, and Brazil’s Thiago Silva, will be the first global ambassadors for its UEFA Champions League partnership. Nissan is calling the two world-famous soccer players “engineers of excitement.” Iniesta and Silva will help the automaker in their campaign to introduce new innovations to enhance the football fan experience. “Nissan is absolutely delighted to welcome Andres and Thiago to the Nissan family as our UEFA Champions League ambassadors and we are really excited that they will be heavily involved in our brand new global advertising campaign. As two of the game’s leading players who have won multiple titles between them, Andres and Thiago will bring their passion and enthusiasm to Nissan and together we will innovate to excite the fans.” With a four season deal that will run through 2018, Nissan is the official global automotive sponsor of the UEFA Super Cup and UEFA Champions League.  If you would like to read the full article please click on the link below:

http://www.businesswire.com/news/home/20140812005554/en/Nissan-Welcomes-UEFA-Champions-League-Stars-Andr%C3%A9s#.U-piR2OtZnU

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan Commercial Vans have been redesigned and the Japanese automaker wants everyone to know – in their latest advertising campaign the automaker turned to custom video making. By focusing on their rugged testing procedures at the automakers rugged Arizona desert testing facility, the video showcases the vans’ toughness and resilience, traits that Bret Michaels has come to embody in recent years. The fun clip of Michaels serenading the Nissan commercial vans has gone viral and most reviewers have applauded the approach that Nissan and its agencies have taken. If you would like to read the full article please click on the link below:

http://www.adweek.com/adfreak/bret-michaels-newest-endurance-test-nissans-commercial-vans-viral-clip-159289

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target

Nissan has proven to be a top contender in the automotive industry – in the first six months, Nissan posted a 12.8% increase in U.S. sales. More specifically, for the April-June quarter, Nissan attained a 4.3% gain in operating profit margin for North America. Helped by strong sales in the U.S. market, April-June operating profit rose a higher-than-expected 13.4%, exceeding analyst estimates. Now, Nissan is planning to start new programs for its dealers that give incentives for longer term sales growth. These programs are expected to help boost motivation and together with new cars, Nissan dealerships will see growth in vehicle volume. If you would like to read the full article please click on the link below:

http://www.reuters.com/article/2014/07/28/us-nissan-results-idUSKBN0FX0L220140728

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Coast Nissan

12100 Los Osos Valley Road

San Luis Obispo, California 93405

Phone: 877.957.9019

Website: www.coastnissan.com/?ibp-adgroup=SE_Target